Tux just wound up a big campaign where it called for entries from the public to find the ad world's next dog star. And Amazon, a Huntaway from Ohakune, took out the title. To celebrate this famous victory, Tux have got two prize packs to give away to lucky StopPress canine lovers, including a Mr Vintage Tux t-shirt, a Tux frisbee and a big bag of mega-meaty roast lamb flavour Tux. Mmmm, baked in great-tasting flavour. All you need to do to win is come up with an entertaining name for a dog. Or a new dog food.
Marketing, advertising & media intelligence
Invercargill is well known for its wide 'Parisian' boulevards, infamous mayor, the world’s Southern-most McDonalds (we think), an abundance of oysters and cheese rolls, as well as the highest incidence of R-rolling in the country. However, the city hasn't ever established a lasting brand identity, and locals decided the time had come to figure out what the town stood for. Designer Tim Christie talks us through the Invercargill brand’s new “stoic” look and feel.