Mini goes large

  • TVC
  • May 18, 2010
  • Ben Fahy

Youtube Video

Who it's for: Mini (and its new Limited Edition Soho 11) by DraftFCB and Digipost.

Why we like it: The overall campaign for the very limited edition Mini Soho looks fairly impressive (here's another ad for the Soho 8 that's set to run on C42, the new alternative music channel, and the very cool website) and apparentlythis stereoscopic 3D commercial for cinema is a world-first. Of course, it can only be seen in boring old 2D here. So you'll have to wait to see the 3D version in selected theatres around the country in the coming weeks.

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Rogue Society and Motion Sickness explain name change to Scapegrace

  • Advertising
  • March 17, 2018
  • Sarah Pollok
Rogue Society and Motion Sickness explain name change to Scapegrace

A new campaign by Rogue Society Gin, via Motion Sickness, declares they have ‘made a name for themselves’ and the New Zealand company doesn’t just mean figuratively. After an international scuffle with an American brewing company that had a beer called 'Rogue', the company has rebranded to be Scapegrace Dry Gin to better promote its product overseas.

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