We all know Kiwis suck at getting their tickets early and love nothing more than giving event organisers coronaries by leaving it all until the last minute. So, for all of you who fit into that category, there are still some tickets available to the TVNZ-NZ Marketing Awards being held tomorrow night at the Langham. Get 'em here and bask in the glory of the nation's biggest game changers. And while you're at it, check out the last instalment of TVNZ's sponsorship leveraging, this time featuring the night's MC Te Radar and One News newsreader Greg Boyed offering up some handy tips on effective networking. Youtube Video
Marketing, advertising & media intelligence
A video campaign to sell milk? In film noir? With slam poetry? Bold - which is precisely why Jonny Kofoed and Assembly didn't back down when creating a campaign for Fonterra's Anchor milk brand. He talks us through the campaign after picking up a Purple Pin for the effort at last year's Best Design Awards.