The finalist announcements have been made for the Press, Outdoor, Media and Radio categories at Cannes. And the Kiwis have continued their good run.
In the Press category, Colenso BBDO was thrice shortlisted for their Vespa GTS 300 Super campaign and they then repeated the triple whammy with their work for Amnesty International. Three plus three equals six. Six, we say, which is even more impressive when you take into account that only 394 entries made the cut and not one Australian entry got through.
Saatchi & Saatchi Auckland got their first runs on the board with a double shortlisting in the Outdoor category for 'Greyhounds as Pets' and a further shortlisting for the Toyota IQ 'Nimble as a Mouse' campaign. JWT bowed with 'Kit Kat Chair' for Nestle and TBWA/Tequiila Digital/Shift made their debut appearance with Visa’s 'Go Back to Pompeii' campaign (which was also a clear victor in Campaign Review in the latest issue of NZ Marketing. Also in the Outdoor Category Colenso BBDO made the shortlist again, this time for the Breast Cancer Foundation 'The Blob' and the aerial dogfight staged over the Waitemata harbour to promote 'The Pacific' on TVNZ.
In the Radio Category DDB and Liquid Studios received a total of six shortlistings for Sky Television's Arts Channel campaign, three for best scriptwriting and three for publications and media.
In the Media Category Colenso BBDO were at it again with Frucor’s 'Rocket Man'. Clemenger BBDO made the grade with the 'Flipbook' road safety awareness campaign for the NZ Transport Authority while Colenso and Starcom were shortlisted in best use of integrated media for 'The Pacific' for TVNZ and for Yellow Pages 'Yellow Chocolate' campaign. JWT rounded out the Media Category shortlist with 'Kit Kat Chair'. Mmmmm, Kit Kat Chair. Must be time for lunch.