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Industry ‘heavyweights’ fed to Lions

Six of the country’s largest, most impressive creative brains will join a host of other large, impressive international creative brains as jury members for the 2010 Cannes Lions International Advertising Festival.

Sandra King, sales and marketing manager for Fairfax Media Group, the official media partner of the Cannes Lions, says the selected jurors represent the country’s leading talent.

“These New Zealand representatives will join an exclusive team of international industry heavyweights to determine the advertising campaigns that will be named the best in the world at Cannes in June. The selection process involves choosing the best in the business while weighing up a fair cross-section of representatives from agency groups and regions.”

And the selected jurors are:

MEDIA LIONS JURY: Barry Williamson, media director – Mediaedge:cia

DIRECT LIONS JURY: Vaughn Davis, creative director – Y&R

CYBER LIONS JURY: Lachlan McPherson, executive creative director – Publicis Mojo

RADIO LIONS JURY: Chris Schofield, creative director – Draft FCB

PROMO LIONS JURY: Guy Roberts, creative director – TBWA/Tequila

In addition, Nick Worthington, executive creative director at ColensoBBDO, was chosen as a member of the festival’s elite Titanium and Integrated Jury.

“It’s testament to the creative strength of the New Zealand advertising industry that we have representation on six of the twelve juries at the festival. We are one of the most awarded countries in the world for our size when it comes to advertising accolades and no doubt our performance at this year’s Cannes Lions festival will prove that once again,” says Ms King.

Entries are now open in all categories of the 57th Cannes Lions Advertising Festival. Entry forms can be completed online at www.canneslions.com

Deadlines:

Film, Film Craft, Outdoor and Press Lions Entries: 5 March 2010
Design, Direct, Media, PR, Promo & Activation and Radio Lions Entries: 12 March 2010
Cyber, Titanium and Integrated Lions Entries: 19 March 2010

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