I scream, we scream for $1 scoop day

  • Marketing
  • October 22, 2009
  • Frances Chan
I scream, we scream for $1 scoop day

tip topThe Bay of Plenty is the country’s highest ice cream-licking region per capita, according to Tip Top sales this year. But only a teaspoon more than Nelson/Marlborough/Tasman and Manawatu/Taranaki, in second and third place, respectively.

New Zealand’s scoops in a cone per capita rankings for 2009:

  1. Bay of Plenty – 6.34

  2. Nelson/Marlborough/Tasman – 6.31

  3. Manawatu/Taranaki – 6.28

  4. Northland –  4.66

  5. Hawkes Bay – 4.18

  6. Wellington – 3.98

  7. Canterbury – 3.92

  8. Waikato –  3.86

  9. Otago – 3.28

  10. Southland – 3.12

  11. Auckland – 2.90

Source: Tip Top ice cream 2009 sales, matched to population statistics from Department of Statistics. Gisborne and West Coast unavailable. Excludes cinemas and malls.

In all, Kiwis have gorged on 17.1 million scoops of Tip Top ice cream in a cone in the past year. To celebrate the coming of summer and impending skyrocketing sales, Tip Top will hold its annual $1 Scoop Day over Labour Weekend. Hundreds of dairies, ice cream parlours and food stores will participate in this offer you can’t refuse this Saturday, Sunday or Monday. See www.tiptop.co.nz for the list of participating outlets.

If you want to break out from your usual, Tip Top’s newest ice cream flavours this summer are Creamy Strawberry Yoghurt, Creamy Vanilla Yoghurt and Mint Cookie Smash.

This is a community discussion forum. Comment is free but please respect our rules:

  1. Don’t be abusive or use sweary type words
  2. Don’t break the law: libel, slander and defamatory comments are forbidden
  3. Don’t resort to name-calling, mean-spiritedness, or slagging off
  4. Don’t pretend to be someone else.

If we find you doing these things, your comments will be edited without recourse and you may be asked to go away and reconsider your actions.
We respect the right to free speech and anonymous comments. Don’t abuse the privilege.

The collaborative approach: Woods Agency's Reuben Woods on tackling the world stage from Tauranga
Sponsored content

The collaborative approach: Woods Agency's Reuben Woods on tackling the world stage from Tauranga

When Reuben and Melissa Woods started Woods Agency in their spare bedroom in Papamoa Beach back in 2004, they only had one regular client, bedroom furniture company Design Mobel. Fourteen years on, their client list spans the length of New Zealand and into the Pacific Islands. We chat with Reuben about how they built an agency that focuses on developing regional companies into world-class brands.

Next page
Results for

StopPress provides essential industry news and intelligence, updated daily. And the digital newsletter delivers the latest news to your inbox twice a week — for free!

©2009–2018 ICG Media. All rights reserved.
Use of this site constitutes acceptance of our Privacy policy.


Contact Vernene Medcalf at +64 21 628 200 to advertise in StopPress.

View Media Kit