Who's it for: ASB by TBWA\Tequila and Paul Middleditch
Why we like it: Ira Goldstein has been a feature of New Zealand's advertising landscape for about 10 years. And this is his final swansong for ASB. So let us bow our heads and give thanks to a pretty damn good innings. Goodbye dear bumbling New York banker/spy. It was fun while it lasted. May your bagels be profitable.
Who's it for: Kapiti ice cream by Shine and Flying Fish
Why we like it: Colenso took a gold EFFIE for the 'Kapiti on a Stick' campaign, which targeted the ladies and gave Fonterra's premium ice cream range a bit of design cred. AndKapiti's new agency Shine continues that trend with the latest spot for its new multi-pack offering.
Newshub's latest video dabbles in social experimentation to show how one man's viewing habits have the ability change. PLUS, TVNZ responds to Newshub's claim to being New Zealand's number one source for news.