From New Zealand, with love

  • Digital
  • February 14, 2011
  • Deirdre Robert
From New Zealand, with love

Def Leppard sings love bites, Air New Zealand says love bytes with yet another clever and unique viral marketing campaign. Together with Affinity ID and Spoon TV, the folks at Air New Zealand paid a visit to Auckland’s international departures gate last night, recording messages from sky-bound passengers to loved ones they wouldn’t be seeing on Valentine's Day.

The crew stayed up until the wee hours of this morning to put together this rather sweet and loved-up Love Bytes video montage featuring all those messages, complete with props like roses and blow-up lips.

From Air New Zealand staff to children, and even a lady who confesses her love for a man who already has a girlfriend, everyone gets on board. And, if you yourself are looking for love, one young man puts himself out there asking for takers to be his Valentine. There's a few tears shed too.

'Meerkat' Rico was nowhere to be seen.

Youtube Video

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  • Media
  • April 24, 2018
  • Findlay Buchanan
Are Sky TV's new Sky Go offerings a sign of things to come?

Earlier this month Sky updated its Sky Go App, a move that connects customers with Sky Go on the go, with the addition of catch up TV, box sets and on-demand content on mobile and tablet. We talk to chief product and technology officer Julian Wheeler about how business is going, and what else Sky has to roll out in the next 12 months as it moves forward from a linear TV model and into an expansive network across multiple screens.

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