Emmy-winning ad produced in NZ

  • Advertising
  • September 14, 2009
  • Frances Chan
Emmy-winning ad produced in NZ

The Coca-Cola ‘Heist’ ad won the best primetime commercial Emmy at the Academy of Television Arts and Sciences' Creative Arts Awards ceremony in Los Angeles on Saturday.

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It was line produced by Flying Fish in Auckland for Psyop animation studio in Los Angeles. The agency was Wieden + Kennedy. The ad debuted during the Super Bowl coverage in January this year to an audience of more than 100 million viewers. Instead of cartoony, the animation style was realistic yet still fun and clever. Soft orchestral music was chosen for the score to contrast it with the popular loud and in-yer-face ads that air during the Super Bowl. This year, eight ads were nominated for the primetime Emmy instead of the usual five.

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Not quite Kiwi, but still Kiwi as: Subaru trumpets its connection to New Zealand

  • Advertising
  • January 23, 2017
  • StopPress Team
Not quite Kiwi, but still Kiwi as: Subaru trumpets its connection to New Zealand

Subaru might hail from Japan, but the car brand has done a pretty solid job of integrating itself into the local landscape over the last few decades. Whether it’s on the rally track, in suburban Auckland or on some desolate beach up north, you don’t need to look far to see the blue and silver insignia pasted onto a vehicle. It’s this connection to the local market that Barnes, Catmur & Friends Dentsu was looking to tap into in a new 60-second spot for the brand.

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