Three men, three very different presentations and a multitude of ideas about what could be around the marcomms corner ... for your viewing pleasure, Pure Productions has released recordings of the sage words of Colenso BBDO's planning director James Hurman, TVWorks chief executive Jason Paris and Image Centre Group's Mike Hutcheson from the Future of Television Advertising event it held recently. So, if you weren't cool or important enough to actually be there, they're certainly worth a gander.
Marketing, advertising & media intelligence
September 21 marks the five-year anniversary of the day when Facebook turned social media into just plain ‘media’. This date is probably worth noting, if not necessarily celebrating, as it marks the end of the dream of brands having unlimited conversations with their fans for free.