Marketers' minds have remained fixed on measurement according to AdRoll’s 2017 State of Performance Marketing Report, which gives an insight into how marketers see the future of digital marketing evolving.
The findings from a survey of 350 marketers across New Zealand, Australia and Singapore have been released, showing the changing dynamics of the advertising and marketing landscape through budget allocation and methodology.
Here are some of the top findings from the report:
Newshub's latest video dabbles in social experimentation to show how one man's viewing habits have the ability change. PLUS, TVNZ responds to Newshub's claim to being New Zealand's number one source for news.