Colenso BBDO has TVNZ brand in hand

  • Advertising
  • October 1, 2009
  • Frances Chan

The big boy’s club gets bigger at TVNZ. From today it has appointed Colenso BBDO as its brand agency to complement AIM Proximity, who has been TVNZ’s digital agency for the past 15 months. It’s a clever collaborative Clemenger Group consolidation.

The agency has “big amibitions” for the network, so prepare to be dazzled.

TVNZ will continue to work with Starcom as its media agency and Big Communications for trade marketing.

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Experience is everything

  • Voices
  • November 21, 2018
  • Matt Barnes
Experience is everything

The term 'Experience Design' has been used as a catch all for many things, and as the name suggests, it is a meta-term that can encompass a huge variety of disciplines. Experience can be anything right? It is how we encounter and navigate the world around us. Is a film director an experience designer? An architect? A designer of the humble teapot? A viticulturist? An artist? The answer is all of the above, for what on earth isn’t experience?

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