Business types dig deep with a night on the street

  • Marketing
  • October 11, 2010
  • StopPress Team
Business types dig deep with a night on the street

Youtube Video The fund-raising ball is well and truly rolling for LifeWise's The BigSleepOut. But it's not too late to send a few dollars the way of some of your fellow marketing/business types who are sleeping rough for a night on 14 October and raising awareness and money for homeless people. 
Image Centre Group's Mike Hutcheson is taking part and he says he used to think homelessness was "a lifestyle choice made by the unwashed and unwilling; unnecessary in a country with a strong and established welfare system".

"In previous decades some of the homeless would have been institutionalised, unwanted and hidden, now they’re often highly visible, but still unwanted, except by warm and giving souls who recognise that homelessness is most often a temporary state occasion by social, or in the case of Christchurch recently, geologic events. Sometimes some people fall through the cracks in the system. Looking after them isn’t glamorous, but it's ongoing."

All up, there are around 60 business and community leaders taking part (fork over some dosh to your favourites here), including Brandworld's David McGregor (who says compared to actually being homeless it won't be too much of a hardship, but it is symbolic), Jericho's Jeff Mann, Bizzone's Sarah Trotman and Running With Scissors boss Andy Mitchell.

"I’ll be swapping my bed for the harsh reality of a night on cold concrete and getting first hand experience of why Lifewise’s work is so vital," says Mitchell.

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Kiwi entrepreneur looks to shake up the recruitment market with video CVs

  • Tech
  • September 27, 2016
  • Erin McKenzie
Kiwi entrepreneur looks to shake up the recruitment market with video CVs

Earlier this month, a young Auckland professional made headlines for using Facebook to try and land his dream job. Edward McKnight used ads on the social media site to target ASB staff as a way of applying for the role of youth and innovation sponsorship manager at the bank. And while McKnight has yet to be offered a job at ASB, it’s a sign that the traditional recruitment process of sending in a CV and crossing your fingers may be in for a shake-up. Hoping to do just that is the new recruitment platform PreviewMe. Set to have its beta version go live early next month, the website hopes to reduce the pain points of both candidates and employers by introducing video to the recruitment process.

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