Bravo New Zealand is set for an injection of Kiwi talent after kicking off a nationwide search for its first local host.
The successful applicant will feature on Bravo’s linear channel as well as its social and digital platforms, providing local coverage of events around the country and regular updates on Bravo’s programming.
Bravo New Zealand debuted on New Zealand screens in July last year and Chris Taylor, managing director of networks and distribution for Australia and New Zealand, says the local host will provide an element of localisation for the channel's extensive slate of international programming.
“After a year on air, now feels like the right time to introduce a local host, having established a personality around the brand in the mind of New Zealand viewers," Taylor says. "We have built up a loyal and passionate audience and many who might have what it takes to be the Bravo local host.”
Taylor says this will also offer advertisers a means by which to integrate with the brand on a local level.
Over summer, the host will feature on the channel in a series of snippets filmed at some of New Zealand’s summer events and, in February, production will also begin on a twice-weekly short-form franchise that will report on pop culture trends, as well as all things Bravo.
Taylor adds beyond that, it will have the opportunity to incorporate the host into more across the presentation of both the channel and its digital assets.
Bravo is inviting Kiwis from all over the country, with all levels of experience, to submit an application online at bravotv.co.nz. Applications close 18 October and the host will be announced mid-November.