Beer, betting and babies

  • TVC
  • April 18, 2011
  • Ben Fahy

Youtube Video

Who's it for: Speight's by Shine and Curious Film.

Why we like it: Inept, high-maintenance and presumably well-moisturised city-slickers head to the hills for some toughening up. And who better to whip them into shape and enhance their gradually decreasing manliness than a strong, silent, Speight's-loving Southern Man. It's now a classic and well-worn Speight's scenario, but the Southern Man concept still seems to work well. Mojo made the last finishing school spot in 2009, and Shine has stepped in to take care of the follow-up.

Youtube Video

Who's it for: TAB by Sugar and 8com

Why we like it: Everyone's got a friend who makes bad calls. Lucky the TAB rewards those who make good ones. Excellent use of bro, too.

Youtube VideoWho's it for: Huggies by Ogilvy Australia

Why we like it: This ad makes it through on a technicality, because while it was made by the Aussies, Ogilvy New Zealand was given the all-important task of adding the Plunket logo on. And what an excellent logo placement it is.

This is a community discussion forum. Comment is free but please respect our rules:

  1. Don’t be abusive or use sweary type words
  2. Don’t break the law: libel, slander and defamatory comments are forbidden
  3. Don’t resort to name-calling, mean-spiritedness, or slagging off
  4. Don’t pretend to be someone else.

If we find you doing these things, your comments will be edited without recourse and you may be asked to go away and reconsider your actions.
We respect the right to free speech and anonymous comments. Don’t abuse the privilege.

Next page
Results for
Topics
Jobs
About

StopPress provides essential industry news and intelligence, updated daily. And the digital newsletter delivers the latest news to your inbox twice a week — for free!

©2009–2015 Tangible Media. All rights reserved.
Use of this site constitutes acceptance of our Privacy policy.

Advertise

Contact Vernene Medcalf at +64 21 628 200 to advertise in StopPress.

View Media Kit