Adhub in bed with BBC

  • Advertising
  • August 27, 2009
  • Frances Chan
Adhub in bed with BBC

Reputed to be New Zealand’s largest online advertising network, Adhub has just scored a prestigious client, BBC.com. Adhub aims to give the UK broadcasting giant a noteworthy presence among its network of more than 20 New Zealand sites, targeting the most appropriate demographics.

Managing Director of AdHub, Josh Borthwick, knows “marketers love to associate their advertising with quality brands both on and off-line, and the BBC provides our advertisers with wealthy, switched-on New Zealanders in search of a world view for content that ranges from news and entertainment to kids programming.”

It is expected that BBC.com will add an estimated 500,000 users per month to Adhub’s existing audience of 1.5 million users per month*, and with 73 per cent of that audience believing that paying for quality is worthwhile**, they represent a lucrative audience for advertisers here.

*Nielsen Online MarketIntelligence
**Pax till Q2’107

This is a community discussion forum. Comment is free but please respect our rules:

  1. Don’t be abusive or use sweary type words
  2. Don’t break the law: libel, slander and defamatory comments are forbidden
  3. Don’t resort to name-calling, mean-spiritedness, or slagging off
  4. Don’t pretend to be someone else.

If we find you doing these things, your comments will be edited without recourse and you may be asked to go away and reconsider your actions.
We respect the right to free speech and anonymous comments. Don’t abuse the privilege.


The Hot List winners: media visionary

Back for another year, NZ Marketing has selected the best of the bunch in the media business. While the editorial team put their heads together to figure out who and what came out on top for the judges' choice, our avid StopPress readers with their fingers on the pulse cast 11,293 votes to decide the People's Choice winners.

Next page
Results for

StopPress provides essential industry news and intelligence, updated daily. And the digital newsletter delivers the latest news to your inbox twice a week — for free!

©2009–2015 Tangible Media. All rights reserved.
Use of this site constitutes acceptance of our Privacy policy.


Contact Vernene Medcalf at +64 21 628 200 to advertise in StopPress.

View Media Kit