Absolut art for Samoa

  • Media
  • October 22, 2009
  • Frances Chan
Absolut art for Samoa

absolut lockup box

“Doing things differently leads to something exceptional,” says the new ‘Anthem’ TVC for Absolut Vodka. It is very cool, as you can see.

Youtube Video

In Auckland, the launch was hyped in conjunction with Absolut Collaboration, a virtual exhibition housed in an inflatable cube in Ponsonby’s Western Park last weekend. The exhibit included word art by Cut Collective, skin art, film, photography, jewellery, sculpture and design. The cube, VIPs and Absolut cocktails have come and gone but the giant letters painted by Cut Collective are now on auction on TradeMe.

Samoa2Each letter is around six feet tall, and the original original fonts were created by typographer Brogan Averill.

The auctions close next Thursday 29 October. All profits raised with go to the NZ Red Cross Samoa Tsunami Relief Fund.

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Kiwi entrepreneur looks to shake up the recruitment market with video CVs

  • Tech
  • September 27, 2016
  • Erin McKenzie
Kiwi entrepreneur looks to shake up the recruitment market with video CVs

Earlier this month, a young Auckland professional made headlines for using Facebook to try and land his dream job. Edward McKnight used ads on the social media site to target ASB staff as a way of applying for the role of youth and innovation sponsorship manager at the bank. And while McKnight has yet to be offered a job at ASB, it’s a sign that the traditional recruitment process of sending in a CV and crossing your fingers may be in for a shake-up. Hoping to do just that is the new recruitment platform PreviewMe. Set to have its beta version go live early next month, the website hopes to reduce the pain points of both candidates and employers by introducing video to the recruitment process.

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