Paul Head, the managing director of his own consultancy business Strategic Thinking, has been appointed as the new CAANZ chief executive, replacing the outgoing Rick Osborne.
His consultancy specialises in strategy and brand development and values-led organisational change and his background is in business unit leadership. He has held general manager/director level marketing roles at AMI Insurance, Zespri, Tower, Warehouse Stationery and GE Money and in that time he has worked closely with a wide range of creative, media and full service agencies, both large and small.
“It's a great opportunity at a time of significant change and challenge in the industry. I'm very much looking forward to working with the CAANZ team and member agencies," he says.
CAANZ president Sandy Moore says the board is excited to get someone of Head's extensive experience (client side and in partnership with agencies) who is such an advocate for the power of great insight and creativity in business.
“In partnership with the new board, Paul will bring a fresh, strategic focus to the future of our industry," Moore says. "He’s the perfect candidate to bridge the agency and client perspectives and ensure the CAANZ organisation plays an extremely relevant and positive role in the industry.”
Head will assume the role on 2 May.