Bridget Lamont joins Loyalty New Zealand as chief marketing officer

  • Movings/Shakings
  • June 11, 2018
  • StopPress Team
Bridget Lamont joins Loyalty New Zealand as chief marketing officer

Bridget Lamont has been appointed chief marketing officer of Loyalty New Zealand, a new role which will see her report to chief executive Lizzy Ryley.

Lamont joins the company after departing Progressive Enterprises in December last year after a 13-year career. During that time, she held a variety of roles in marketing, loyalty, data-driven communications, brand strategy and customer insights. She led the Countdown marketing team as general manager of marketing from October 2011, driving the relaunch of the Onecard loyalty programme in partnership with AA Smartfuel in 2016.

Lamont and her team also won the 2016 Keith Norris Direct Marketing Organisation of the Year award for their best in class personalised communication programmes.

Prior to Progressive Enterprises, she held marketing roles at NZ Post, Sky City Entertainment Group, Ezibuy and a number of independent marketing consultancies.

Loyalty New Zealand chief executive, Lizzy Ryley, says Lamont's depth of experience and understanding of the pace and demands of both retail and services businesses, which is important to many of its coalition partners, as well as her strategic leadership, will be a key asset to Loyalty New Zealand as it moves forward.

Lamont describes her new role as the ideal blend of loyalty programme management, data-driven marketing and purpose-led brand building.

“I have been involved in, and worked with, loyalty programmes and customer data most of my career and it is thrilling to have the opportunity to join New Zealand’s pre-eminent loyalty coalition and help drive business value for the coalition and their customers."

She takes on the role in late June.

This is a community discussion forum. Comment is free but please respect our rules:

  1. Don’t be abusive or use sweary type words
  2. Don’t break the law: libel, slander and defamatory comments are forbidden
  3. Don’t resort to name-calling, mean-spiritedness, or slagging off
  4. Don’t pretend to be someone else.

If we find you doing these things, your comments will be edited without recourse and you may be asked to go away and reconsider your actions.
We respect the right to free speech and anonymous comments. Don’t abuse the privilege.

Metro magazine founder dies at 72

  • Media
  • August 20, 2018
  • Radio New Zealand
Metro magazine founder dies at 72
Photo: gg.govt.nz

The pioneering magazine editor, Warwick Roger, has died at the age of 72.

Read more
Next page
Results for
Topics
Jobs
About

StopPress provides essential industry news and intelligence, updated daily. And the digital newsletter delivers the latest news to your inbox twice a week — for free!

©2009–2018 ICG Media. All rights reserved.
Use of this site constitutes acceptance of our Privacy policy.

Advertise

Contact Vernene Medcalf at +64 21 628 200 to advertise in StopPress.

View Media Kit