TV Integration Lead

  • Auckland

A unique opportunity to work in a senior commercial role for New Zealand’s largest independent broadcaster, with some of the country’s most-loved content. Covering brands such as Three and Bravo, and hit shows including The Block NZ, Jono & Ben, 7 Days, The Project, AM Show and others, this is a highly strategic role, responsible for unlocking the commercial potential of our award-winning content in a creative and authentic way.

This position is all about maximising our commercial potential from our locally produced TV formats across MediaWorks, and translating that into integrated partnerships that deliver our revenue, audience and customer goals. As such, the role will suit an experienced media, production or content marketing professional, with strong commercial and creative instincts, and a passion for expertly connecting brands and audiences across multiple communication platforms and formats.

You will have a track record of delivering high-profile campaigns, and managing multiple internal and external stakeholders - driving opportunities from creative development, through commercialisation, to execution and post-evaluation. You can point to 5+ years relevant experience, and currently be in a management position, or looking to make the step up. The unique nature of this role, and its reach across all touchpoints of the media industry, provides outstanding career development opportunities for the right candidate.
If this sounds like you, apply now before applications close!

Just a couple of things worth a mention:
Due to the fast paced nature of MediaWorks, our vacancy close dates may be subject to change, so don't muck around and make sure you apply as soon as possible. Also, MediaWorks operates an in house recruitment model and has formal partnerships with JobMedia, Emergent & Robert Half. We appreciate that you respect our partnerships and refrain from any form of candidate presentation or introduction.

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Who's it for: Spark by Colenso BBDO and PHD

Why we like it: Spark's Santaline has been taking children's wish list requests for the past 24 years, but this year, there will be someone there to answer the phone rather than it going through to voicemail. As the ad explains, the helpers were required to have a jolly disposition and that's on display as the Metlifecare retirees wear festive accessories and take calls with a big smile. It's also lovely to watch as the two generations of children and elderly are connected through a shared love of Christmas.

Who's it for: Westpac by FCB Media

Why we like it: The ad breaks may be full of Christmas spots and the holiday is drawing closer, but that doesn't mean it's time to stop looking at serious topics like diversity in business. Westpac gets straight to the point in this video with the findings from a Deloitte study, commissioned by the bank, that asked businesses to share their thoughts on women in leadership. The video lets the numbers speak for themselves before Westpac shares its views about the value of women's skills and diversity in the workplace. Paired with a print takeover that saw only 29 percent of the New Zealand Herald printed (to represent the percentage of women business leaders in New Zealand), this campaign made us sit up and pay attention.

Who's it for: TSB

Why we like it: Christmas day might see children running to the tree with excitement about what lies beneath but that doesn't mean adults don't have wish lists too. In the spot, TSB explores what makes the best present in the world and the varied responses show it's not always something that can be wrapped up and placed under a tree. We particularly love how the father goes from new sheets for his bed to an around the world trip to show his son all the different cultures.

Who's it for:Trade Me by DDB

Why we like it: If your friend accidentally puts a sculpture head through your parents' glass coffee table, don't fret, Trade Me has you covered. The narrative of parents going away on holiday and leaving the house under the responsibility of their party-loving teenagers is not a new one, but Trade Me's put its own spin on it to show how its service can come in handy to replace anything that gets damaged—or in this case, destroyed.

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