Up for a jump across the ditch?
You will be a Senior Packaging designer with a proven and demonstrable history of working in premium consumer brands. Your portfolio will be bursting with recent projects that have gone live in the market place. In this role you will be charged with delivering exceptional creative and strategic solutions across a wide variety of projects, whilst being a direct support to the Design Director.
Our client is based in one of the world’s most beautiful cities – Sydney, but hail from all corners of the globe. Founded in 2003 with the simple realisation that the marriage of strategic brand thinking and world class design were noticeably absent from the market. Today they are fortunate enough to be partnering with truly iconic brands, both global and local, working across both hemispheres. They are driven only by quality, one of the true benefits of remaining an independent.
Want to find out more? Contact Clinton Ulyatt 021442295 or email your CV to firstname.lastname@example.org quoting job Ref. #5072SP. Even easier, hit the Apply Via Email button
I just looked up when they launched Citrus which was 2013. They launched 0% Citrus during the campaign time, but that product is tiny, so the Citrus launch was two years before the campaign time so you'd argument is gone.
To start questioning award decisions is a whole can of worms. There are lovers and haters aplenty of this campaign and most. But you know what, winning is pleasing and motivating and rewarding. So best do that (if you can).
The crucial thing is what growth they claimed in the paper, and did they leave out their biggest sales success story, Citrus, on purpose? I suspect we'll never know.
That's great growth! 12.7% during the Effies results period? In the period after the campaign launched (value or Volume)? And without any impact from the Citrus launch?
Wrong, Export Gold up 12.7% MAT.
Nope you're wrong. Export overall is up year-on-year, but not Gold itself. And other brands, like Speight's are actually flat, not in free-fall decline. Look at the data.
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