Are you a detail focused Senior Writer with a leaning towards retail, beauty, fashion & homewares? If so, we have an upcoming opportunity for you. Up to three days a week -permanent/part time. Working on-site at company HQ in South Auckland. You will be fulfilling copy requirements across a range of consumer and internal communications, press releases, store openings, external deliverables, eDM's, catalogues & a host of retail deliverables.
A household name in retailing, with a history in retailing in NZ second to none. Stores the length and breadth of NZ. A secure employer with a great range of work. Keen to avoid the city crush? Then this is a great opportunity to head south and avoid the hot spots. Parking is a breeze!
If the above sounds like you, give Clint a call on +64 21442295 and send your CV/portfolio to email@example.com, quoting job ref. #5136SP.
Not really their forte the big brand stuff... as you say, this isn't anything fresh or brave. Or funny.
It's okay I guess, nothing too brash, brave or exciting. But it's not going to capture the nation's heart either (which is what I presume they were trying to do given the overly deep and meaningful link around 'giving'). I ...
From the SparkLab website ..... "To have a digitally savvy business, you need to take a holistic view on making your organisation successful. That’s why we’ve partnered with The Icehouse to give Spark Business customers a special $200 discount on ...
https://uploads.disquscdn.com/images/9962726a564ec243622ac01cab794a9e681cb1563d200181063a4ea4eb3e0565.png Pot calling the kettle Guinness Black.
And after 9 months they finally caught up. Errr is that a good thing.
This article would have been good if it wasn't paid for by the company. Instead it is propaganda. Dilutes the power of the message significantly.
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Who's it for: Fly Buys by Colenso BBDO
Why we like it: While Fly Buys points are often a self-gratifying reward, this spot flips that idea on its head to celebrate the feeling you get when giving a gift. New Zealanders (and their dogs apparently) are a pretty generous bunch, which is why Fly Buys has launched the campaign to demonstrate how it can play a part in that giving.
Who's it for: Men's Health Trust by Men's Health Trust
Why we like it: It's often said men struggle to talk about their physical and emotional wellbeing, but Men's Health Trust has managed to get 12 of them to sit down in front of the camera and open up. With the aim of getting men talking in order to reduce the statistic of one Kiwi man dying every three hours from a preventable cause, prominent New Zealanders (including Te Radar, Jack Tame and Selio Solomon) share their health related stories and talk about what it means to be a Kiwi bloke.
Who's it for: McDonald's by DDB
Why we like it: To announce that it's achieved 100 percent free-range egg use across its New Zealand restaurants, McDonald's has called-in the help of comedian Rhys Mathewson and a Robo Chicken. By sending the remote-controlled chicken into one of the farms supplying it with eggs, the spot is able to push McDonald's commitment to free range produce, as well as explain to viewers what the term actually means.
Who's it for: King Arthur: Legend of the Sword by Roadshow Films and Undertow Media
Why we like it: Promoting an international blockbuster by changing up the trailer with a local twist isn't an approach we've seen before, but the use of WBO heavyweight champion Joseph Parker and UFC fighter Dan Hooker (in a second trailer) is sure to get some attention. King Arthur: Legend of the Sword is about Arthur's journey to becoming a legendary fighter and leader, so who better to incorporate into that than Parker, a professional fighter, who speaks about how he overcame his own trials and pain.
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