What We’re Looking For
• 6+ Years Prior Media Experience
• Strong communication skills
• Effective time management
• Confidence in the area of media negotiation
• Ability to manage a small team of people
• Excellent client service skills
A Senior Business Manager takes on the bulk of the planning responsibilities in a team working to pull together media plans that complement the media strategy and ultimately the client brief. As the title suggests they are also responsible for managing their team and are a key player in managing the relationship with the client. The stretch for a Senior Business Manager from a Business Manager is the ability to manage smaller clients (or smaller divisions within large clients) with limited supervision taking on some of the more senior responsibilities on these clients.
Carat is wholly owned by Dentsu Aegis Network. With over 35,000 employees across 145 countries, Dentsu Aegis Network is the first truly global communications network for the digital age. Carat is one of New Zealand's largest leading media agencies and we are looking for a media savvy, enthusiastic and passionate Senior Business Manager to join our Auckland based team.
As an organisation we pride ourselves on being values led. Our vision globally is to innovate the way brands are built and we base this vision on our five key values of being Agile, Pioneering, Ambitious, Responsible, and Collaborative. Our values are core to the way we operate and think.
• Thorough understanding of the New Zealand media marketplace staying up to date with new innovations and technologies
• Strong understanding of the industries in client portfolio
• To oversee the buying and implementation of all media (incl. Digital)
• To work with the Executives and Coordinators in the team to buy planned TV
• To ensure quality control across all documents being sent to the client including but not limited to final buys, post analysis, competitive, media evaluations and schedules
• Prepare and present planning documents in line with strategies developed by strategy team
• To be the central point of coordination for a planning response document managing across the agency (sponsorship, digital, innovation, search etc.…) to create a single response to client briefs
• To brief media partners and evaluate their proposals in line with the Convergence Planning process
• To develop and maintain media schedules across client portfolio
• To sell recommendations to clients driving home the creativity, innovation and effectiveness of an idea
• Work closely with agency partners to create a cohesive plan that is executed on deadline
• To work independently on small to medium sized client with limited GBD/BD involvement, examples of this would include taking the lead with senior clients, presentation of all major documents, responsibility for annual media negotiations and contract compliance
• To effectively manage team to ensure progression through the agency, areas of management include recruitment, performance reviews and training
If you meet the criteria above and are interested in joining the fast paced world of Marketing Communications then send your CV to firstname.lastname@example.org
We look forward to hearing from you!
Great for validating the 'converted'. Missed the opportunity to connect beyond their 'tribe'. By the look of this, they canvassed those in the tent what they thought those outside the tent .... thought important....
Awesome effort - new positioning reinforces the beliefs that are already held so deeply.
Ben - Does it work ok in NZ? Have heard some of the functionality is a bit sketchy here?
I just looked up when they launched Citrus which was 2013. They launched 0% Citrus during the campaign time, but that product is tiny, so the Citrus launch was two years before the campaign time so you'd argument is gone.
To start questioning award decisions is a whole can of worms. There are lovers and haters aplenty of this campaign and most. But you know what, winning is pleasing and motivating and rewarding. So best do that (if you can).
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