What We’re Looking For
• 6+ Years Prior Media Experience
• Strong communication skills
• Effective time management
• Confidence in the area of media negotiation
• Ability to manage a small team of people
• Excellent client service skills
A Senior Business Manager takes on the bulk of the planning responsibilities in a team working to pull together media plans that complement the media strategy and ultimately the client brief. As the title suggests they are also responsible for managing their team and are a key player in managing the relationship with the client. The stretch for a Senior Business Manager from a Business Manager is the ability to manage smaller clients (or smaller divisions within large clients) with limited supervision taking on some of the more senior responsibilities on these clients.
Carat is wholly owned by Dentsu Aegis Network. With over 35,000 employees across 145 countries, Dentsu Aegis Network is the first truly global communications network for the digital age. Carat is one of New Zealand's largest leading media agencies and we are looking for a media savvy, enthusiastic and passionate Senior Business Manager to join our Auckland based team.
As an organisation we pride ourselves on being values led. Our vision globally is to innovate the way brands are built and we base this vision on our five key values of being Agile, Pioneering, Ambitious, Responsible, and Collaborative. Our values are core to the way we operate and think.
• Thorough understanding of the New Zealand media marketplace staying up to date with new innovations and technologies
• Strong understanding of the industries in client portfolio
• To oversee the buying and implementation of all media (incl. Digital)
• To work with the Executives and Coordinators in the team to buy planned TV
• To ensure quality control across all documents being sent to the client including but not limited to final buys, post analysis, competitive, media evaluations and schedules
• Prepare and present planning documents in line with strategies developed by strategy team
• To be the central point of coordination for a planning response document managing across the agency (sponsorship, digital, innovation, search etc.…) to create a single response to client briefs
• To brief media partners and evaluate their proposals in line with the Convergence Planning process
• To develop and maintain media schedules across client portfolio
• To sell recommendations to clients driving home the creativity, innovation and effectiveness of an idea
• Work closely with agency partners to create a cohesive plan that is executed on deadline
• To work independently on small to medium sized client with limited GBD/BD involvement, examples of this would include taking the lead with senior clients, presentation of all major documents, responsibility for annual media negotiations and contract compliance
• To effectively manage team to ensure progression through the agency, areas of management include recruitment, performance reviews and training
If you meet the criteria above and are interested in joining the fast paced world of Marketing Communications then send your CV to email@example.com
We look forward to hearing from you!
I'm voting Labour but I have to confess I'm disappointed in the Labour ad and prefer the National one. You had Jacinda and this is all you come up with? Sorry, but where is the idea?
Unfortunately the National ad reminds me of Dumb Ways To DIe. That said, both ads seem to have slipped out of the same jelly mould, ticking all the same inclusive, diverse boxes. Either could pass as a remade BigSave Furniture ...
Interesting article, defying the statements of Tv being the lost medium. Working in the same industry, have an understanding of how audience consumes television. A mass reaching media, which is driven by the content, if it attracts the audience, they ...
Did Augusto get hired to shoot something and then go to the client direct, the way they usually do?
That's a much better ad and great to see a NZ agency involved. When compared with National's Election Ad here https://youtu.be/4Mq_Cf_RZvY the striking difference is the music. Labour's is upbeat and buoyant. Unfortunately National's is... well... boring.
It's like they aired an animatic. No prizes for craft.
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Who's it for: Spark by Colenso BBDO
Why we like it: Not only does this spot point out how little victories can make a huge impact, it's using little New Zealanders to do the storytelling. As a child speaks some very wise words, scenes of kids running across a beach, posing in their rugby gear and ballet dancing play out on the screen. Their happiness is matched by the older characters who are seen getting married and taking photos, and the result is a feel-good spot that covers a diverse cross-section of New Zealand.
Who's it for: Vodafone by FCB
Why we like it: Not only are the black and white shots pleasing to the eye, they're set to a beautiful piece of music. Having been used in previous spots, it's become a familiar part of the Vodafone brand to the point where it only takes the first few piano notes to know its an ad for the telco. And if you choose to listen closer, you'll be rewarded with an inspirational message about how the right technology and a team backing you can enable you to create your own luck.
Who's it for: Kiwibank via Assignment Group
Why we like it: Last year, we watched as Kiwibank projected Kiwi's onto the sides buildings and landmarks in an effort to promote the bank keeping its profits on local soil—literally. Now, it's revisited that idea with a business focus. In this instance, Kiwis have been projected onto their businesses while discussing the importance of joining a bank that will join you. It's a clever idea to show Kiwibank's commitment to local business owners and New Zealand as a whole.
Who's it for: Banqer by Snorkel
Why we like it: While many campaigns have been known to preach about making smart financial decisions, Banqer's approach is allowing the audience to experience the repercussions of debt for themselves. Although it's fun to see what could go wrong if you make a bad decision, you soon realise that when you've dug a hole, it's a hole that really hard to get out. And for the adults among us engaging with the video, the fact that it's children ripping you off only adds insult to injury.
Who' it for: Arnott's NZ by Y&R
Why we like it: As the children's sing-along goes, "Who stole the cookies from the cookie jar?". It's probably for the best that the song never came to any conclusions because in this Arnott's spot, the resulting argument is enough to spark a global apocalypse. And if the idea isn't already bizarre enough, it's the All Blacks who are at the centre of events and coach Steve Hansen who rides in at the end to restore civility. For those who are eager to find out what happens next, they'll have to patiently wait until November when the full campaign makes its debut in cinemas. If you can't wait, there's a second trailer in which a couples weekend ends in disaster.
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