Here is the role that you have been waiting for. Offering you the opportunity to step-up, it's a role offering room to grow within the role itself.
Reporting to the Senior Account Director, (who has a proven record of being an amazing mentor) you will be responsible for two of your own clients with the support of an Account Executive. You will also be working closely with the Senior Account Director on two more accounts.
Working on a mix of branded retail accounts, you'll love the fast-paced nature of retail, be able to pump the work through the agency, and have at least 3+ years’ agency experience with the confidence to execute campaigns on both online & offline channels including TVCs, mailers and digital components.
This mid-sized city-fringe agency is looking for someone who loves working with medium-sized retail clients, is able to think strategically, has solid business-sense, and builds excellent working relationships with clients and agency team.
Don’t miss the chance to advance your career! Send your CV to email@example.com quoting Ref: 5030, or feel free to give Debbie or Andy a call on +64-9-966 1852.
Great for validating the 'converted'. Missed the opportunity to connect beyond their 'tribe'. By the look of this, they canvassed those in the tent what they thought those outside the tent .... thought important....
Awesome effort - new positioning reinforces the beliefs that are already held so deeply.
Ben - Does it work ok in NZ? Have heard some of the functionality is a bit sketchy here?
I just looked up when they launched Citrus which was 2013. They launched 0% Citrus during the campaign time, but that product is tiny, so the Citrus launch was two years before the campaign time so you'd argument is gone.
To start questioning award decisions is a whole can of worms. There are lovers and haters aplenty of this campaign and most. But you know what, winning is pleasing and motivating and rewarding. So best do that (if you can).
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Who's it for: Meridian Energy by Barnes, Catmur & Friends and Fish&Clips
Why we like it: To paraphrase, Notorious B.I.G once rapped that more money meant more problems. But according to Meridian, more money actually means more time to spend on a whole lot of fun. The series of ads are simple, short and to the point, but with a suave Jeremy Wells and his handsomely attired pug by his side, the videos serve as a memorable reminder of Meridian's offerings.
Who's it for: Boundary Road Brewery by TBWA
Why we like it: Like any good sequel nowadays, Boundary Road Brewery announced the return of its Chocolate Moose Chocolate Porter with a rather dramatic visual offering. We love the pulsating soundtrack and earthy imagery, presenting what is essentially a man dressed as a moose in a tantalising veil of mystery and intrigue. We're not totally convinced as to the taste of a chocolate flavoured alcoholic beverage, but at least BRB's Wes Anderson-style humanimal does the job of sparking some intrigue.
Who's it for: Whittaker's Chocolate by Assignment Group
Why we like it: Whittaker's latest innovative endeavour—chocolate toffee milk—harks back to the good ol' days of careful artisanal craft. The video's focus on the worn out hands and vintage tools gives it a classic and restrained elegance that stands out in today's fast-paced, hyperactive advertising world. And while no chocolate is shown in the video, it creates an appetite for the new chocolate and toffee blend.
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