Bravo TV - Research Manager

  • Auckland Central

Bravo is the premier lifestyle and entertainment brand that drives cultural conversations around its high-quality, original content. The network's diversified slate includes unscripted favourites such as Vanderpump Rules, Below Deck, Southern Charm, Million Dollar Listing and popular Real Housewives franchises.

Bravo New Zealand is a joint venture between MediaWorks, New Zealand's largest independent broadcaster and NBCUniversal International Networks, a division of NBCUniversal, one of the world's leading media and entertainment companies.

About the role:

This position's primary responsibility is to support Bravo, across all aspects of audience reporting as it applies to the respective business units in Australia and New Zealand. Additionally, it plays a key role in providing strategic analysis to key internal stakeholders within Mediaworks and NBCU's international television division.

• Proactively design, produce and present sales materials using research data
• Manage research projects from inception to completion, including the interpretation of audience data and the writing of internal reports and external sales materials
• Independently self-manage and organize. Be able to set project priorities and manage requests from internal clients
• Manage department budgeting, planning and supplier relations.
• Provide market, brand, channel and program analysis based on ratings and other audience metrics across linear and non-linear platforms
• Create quantitative channels report (Daily, Weekly, etc.)
• Produce quarterly research reports for inclusion in board papers
• Create and maintain spreadsheet tracking of channels and program performances
• Contribute to the production of quarterly ratecards and forecasts for VOD and linear television
• Produce ratings performance memos on programs including original series
• Provide regular written reporting to international stakeholders on the performance of the channel and product content
• Master multiple research/ ratings software products, and be able to provide data reports in support of ANZ research projects and internal client requests
• Perform other duties as requested by management
• Produce adhoc research using own initiative

About you:

Qualifications/Requirements

• An appropriate undergraduate degree
• Advanced MSExcel skills with the demonstrated ability to run complex formulas and macros.
• Intermediate MSWord and MSPowerPoint skills
• Competency in TV ratings software (Arianna), CMI, TV Map is desirable
• A passion for (strong interest in) the television industry
• Demonstrated strong written communication, particularly in research writing.
• Proven ability to communicate project results in a clear and concise manner
• Detail-oriented with the ability to handle conflict, priorities and deadlines.
• An active interest in participating in the international aspect of the television business.
• Independent thinker who can take on a project from beginning to end with minimal supervision.
• Willingness to work extended hours when needed

Desirable

• International research experience is a plus but not required
• Working knowledge of TV ratings software eg Arianna
• Knowledge and understanding of the television industry relevant to broadcast, cable and new media, including research terminology and methodology
• Understanding of new media and the convergence of television and web-based media
• Experience in media buying and understanding of NZ media landscape is highly advantageous

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