Programmatic Manager - Media Agency

  • Auckland Central

Senior Programmatic Management role at one of Auckland’s best…
This central Auckland-based integrated media agency is looking for a Programmatic Manager to guide all aspects of performance display and programmatic media delivery.

YOU:

You are a passionate advocate for programmatic media and the wider digital media landscape. You will already be in a senior role in a media agency or related media industry environment with at least 7 years ‘hands-on’ digital experience and ready to step into this role.
Your style is that of a natural collaborator and you are a natural ‘people-person’ able to participate fully as an integral member of the media team, championing the further development and refinement of the programmatic product on behalf of the agency.
As a senior digital/programmatic specialist, you will bring strategic leadership, technical ‘know-how’ and an attitude of commercial responsibility in building internal/external relationships and upholding the agency’s commercial values around programmatic trading transparency and responsibility.

THEM:
This Digital Manager Programmatic position is a leadership role at the intersection of programmatic media, data and digital operations designed to accelerate the advantage the agency's integrated model provides.
The role sits within the agency’s Digital Media team and is responsible for driving the agency’s programmatic and data capabilities, as well as servicing key clients with data potential. The specific aims of the role are:
To oversee the advancement of the agency’s in-house Trading Desk
To guide data-driven digital implementation and servicing for key agency clients; acting as a digital team director with expertise in biddable media
To guide the digital media team in programmatic inventory procurement, mapping of personalised messaging, and campaign optimisation based on DMP data inputs
To act as internal and external vocal and approachable champion for the agency's digital offering and advanced data-driven marketing
This centrally-located Auckland media agency is part of a wider integrated agency group, offering a superior track-record across both creative and media innovation across Axis, Beacons and Effies.

US:
If you are ready to step up and be integral in helping grow the agency’s Performance Digital product, this is a role that will be both satisfying and provide future growth opportunities.

Send your CV to cv@3rdeye.co.nz quoting Ref. #5144SP. Call Barry on +64 21 984 114, or Ellana on +64 21 467 499.

Job of the Week

Latest comments

popular

Brought to you by Colmar Brunton

Honouring the ads—and the agencies responsible for them—that make the biggest impact on consumers and get more bang for the client’s buck.

latest jobs

Tangible Media network

Use the Tangible Media network of magazines, blogs, newsletters, video and content creation services to reach the new New Zealand.

NZ Retail
NZ Marketing
Idealog
Good
Treasures
Dish
Habitat
New Zealand Weddings
Living Well
Little Trasures Baby Book

TVC OF THE WEEK

Who's it for: New Zealand Human Rights Commission by Clemenger BBDO

Why we like it: Like a guide to etiquette or a course on fine wine, Taika Waititi's expert rundown on the subtleties of casual racism strikes a scathing tone despite the ad's genteel nature. With a deftly written script that explains how "a smile, a cheeky giggle, even a simple nod in agreement" can all contribute to racism's survival, the video plays on the tropes of charity advertising while explaining how racism can still occur under the radar. The video has resonated deeply for viewers in New Zealand and abroad, with NZHRC's original Facebook video alone racking up over 1.2 million views in less than a week.

Who's it for: Uber NZ

Why we like it: Whether you're a Samuel, Samantha, Samson or Samira, Uber's hooking up one of the most common names in New Zealand with $20 worth of free rides. Not since Dr. Seuss' Green Eggs and Ham have we seen such a 'Samcentric' product, as two 'Sambassadors'—Sam Cane and Sam Whitelock—have some sammies, salmon, samosa and sesame seeds in the back of a car. The ad is simple yet puntastically effective, although it's safe to say we're probably all a bit 'Sammed' out. 

Who's it for:Panasonic by Lemonade

Why we like it: While Panasonic's latest campaign also features a prominent All Black, this one thankfully isn't called Sam. Beauden Barrett is shown tackling a series of clones that quickly disintegrate into a puff of chromatic smoke, eliminating the 'fake' Beaudens while highlighting the 'true' colours of Panasonic's OLED TV. The idea of 'true black' ties in nicely with Barrett's sporting career, while presenting bright shades in a dark setting makes for a rather pleasant viewing experience. 

Who's it for:Auckland University by JWT

Why we like it: While academic rigour generally involves endless lectures and gruelling exams, the end result can be a magical thing. It's this magic that the University of Auckland focuses on in its latest campaign as its showcases the scientific and engineering marvels made possible by innovation. As the video shifts and changes via a fast-paced montage, the 30-second spot does a timely job of highlighting the relentlessness of the world and the students that drive it.

Results for
Topics
Jobs
About

StopPress provides essential industry news and intelligence, updated daily. And the digital newsletter delivers the latest news to your inbox twice a week — for free!

©2009–2015 Tangible Media. All rights reserved.
Use of this site constitutes acceptance of our Privacy policy.

Advertise

Contact Vernene Medcalf at +64 21 628 200 to advertise in StopPress.

View Media Kit