Are you a dynamic agency Media Planner looking for a new challenge with a top 5 Media Publisher?
The core focus of this Media Planning role is to provide the commercial teams with effective, well thought through integrated campaigns across all traditional media assets (which there are many) In addition to day to day business, this role will play a crucial part in the planning of media schedules as part of wider division which will compliment and amplify the big idea and will therefore require collaboration with the following teams: Branded Content, Radio Brand Engagement, Vision, Experiential, Events, Digital/Digital Services.
This role is not for the faint hearted, but it is for someone ready for a challenge. The work is at a frenetic pace in an extremely fast-paced environment for very demanding direct clients.
• Respond to briefs from the Commercial S&P teams to develop a media plan that brings the recommended media strategy to life across the all internal platforms - nationally, regionally or locally.
• Work with the individual sales people to incorporate their clients/agencies unique needs as well as rate negotiations/preferences.
• Work with the research team to develop sound justifications for media planning decisions.
• Develop media plans based on sound reason/logic, and where possible numerical substantiation.
• Establish agreed metrics for measurement and monitoring.
• Understand and be regularly updated on each area of business - the capacity, the opportunity and the ongoing performance - finger on the pulse of what's working, what's not and what's about to take off.
• Regularly update all teams on the next best things to be considered for their clients in the interim, discussions/pitching.
• Stay informed of competitors performance, the NZ media marketplace and offers to clients/agencies in the market.
• Knowledge of the research tools for online and offline monitoring.
• Drive a strong customer service ethic, positively influencing others, and promoting customer-centric practices.
• Make time to fully understand customer needs and preferences, and use this information to ensure appropriate solutions are developed and implemented.
• Continuously look for opportunities to improve customer service and engagement.
• Work closely with others to ensure a consistent level of excellence in service delivery.
• Monitor and report on performance against customer service objectives.
• Positive feedback from all teams.
• Revenue - % wins vs business pitched.
• Highly organised
• Problem solver
• Strategic thinker
• Thrives under pressure
• Strong communication/relationship building skills
• Drive for success
• Team spirited
Let The Pond agents help you realise your market value and future career potential. Apply today, or get in touch for more information.
It's the best one yet. Brilliant story-telling, emotional, nicely made.
Good work. Nice acting, well shot & some.... suspense, not seen that in a NZ TVC for a while. A great watch...
This campaign makes me want to drink less beer...
Well done Steve and team.
I don't work in the beer industry however I do work in FMCG and the global trend towards health and wellbeing is what would of driven this brief. Perhaps the Government had indicated mandatory nutritional labelling and this was a ...
It’s just so cringe worthy and forced and for what? People don’t need nutritional info to want to drink beer? what dim witted marketer came up with this brief?
Use the Tangible Media network of magazines, blogs, newsletters, video and content creation services to reach the new New Zealand.
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