Media Account Director

  • Auckland Central

Are you a great Media Account Director looking to work in a great media agency environment?

YOU:
You will already be providing outstanding service across your client portfolio through the development and implementation of innovative media strategies; on brief, on time and on-stage at the Beacons!
A strong strategic ability will be a definite advantage to the successful applicant along with experience across integrated campaign planning in all media.
Given your level of seniority, you will be a strong written and verbal communicator and if you are at a senior planning stage and looking to take on more responsibility, this is a great opportunity to realise your full potential. You will have at least 8 years’ experience in media communications and have people management and development experience.

THEM:
This major Auckland city-fringe media agency group is on the hunt for a super-star in the making. This is a great opportunity to become an important part of this busy media agency, which offers an energetic, team-player environment alongside ongoing personal career development and support.

US:
If you want to be part of this vibrant media agency environment, send your CV to cv@3rdeye.co.nz quoting Ref 5040SP, or give Ellana or Barry a call.

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TVC OF THE WEEK

Who’s it for: New Zealand Transport Agency (NZTA) by Clemenger BBDO.

Why we like it: Ubiquitous to the festive season is a car rearing past you at a dangerous rate as you drive to your holiday spot. NZTA have buckled the public up, subjecting viewers to the sobering role of a policeman as he deals with a speed related fatality. The ad is filmed through the lens of honest realism as a policeman guides the viewer into the devastating consequences of speeding. The dialogue exposes an ignorant perception among many who believe they have a ‘right to speed’. NZTA’s campaign comes in the wake of various deaths on the road, offering a timely reminder that less speed equals less harm.

Who’s it for: McDonald’s by How to Dad and BloggersClub

Why we like it: New Zealand comedian, How To Dad’s Jordan Watson, dons the stubbies and gumboots yet again to celebrate the return of the Kiwi Burger. The ad follows Watson on his quest to partake in the various escapades on Kiwis' love list; including his cricket, skiing and golf ability. Watson is becoming an iconic figure in Kiwi advertisements which aligns well with McDonald’s localized burger. Since 3 January, McDonald’s have reached 566,000 views, 14,000 reactions and 3,000 shares on Facebook with the ad, proving it to be a number eight wire success.

Who’s it for: Mitre 10 by FCB.

Why we like it: Mitre 10’s simple but effective mantra is reinforced, releasing a new campaign for its own brand, Number 8. The campaign offers a wide selection of short video’s exhibiting the simple, yet practical bevvy, of home improvement products. The ads project gleaming shots of products; the Number 8 Handsaw, the Number 8 Hose and the Number 8 hammer which are all presented on a podium. Each video has a frank one-liner, which is bound to arouse any Kiwi into a frenzy of belly laughs. The campaign has kept the videos short and sweet while infusing the recognizable fluro orange of Mitre 10. 

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