Marketing Manager

  • Auckland - Parnell

KiwiPlates, operated by Publicis* Group, is the new brand behind New Zealand's personalised number plates business, under contract from the New Zealand Transport Authority.

A brilliant opportunity exists for a creative and strategic Marketing Manager to join our newly formed team in our Parnell office.

Reporting to the General Manager, the Marketing Manager will be responsible for driving revenue growth through the development and implementation of innovative marketing strategies.

Responsibilities include:

- Strategic marketing - developing, implementing and managing the marketing plan, and all marketing communications.
- New product development - developing a pipeline of new number plate designs & products.
- Database growth strategy – growing the customer database through innovative strategies.
- Marketing analytics - measuring return on investment across all marketing activity.
- Management of a small internal team and responsibility for leading the relationship with advertising and media agencies.

To be successful in the role, you will have:

- A successful track-record in marketing with an emphasis on digital marketing (5 years +).
- Experience managing third party agencies (advertising, media, designers, PR).
- Tertiary qualifications in Business, Marketing, Communications or a related discipline.
- High level interpersonal, communication and negotiation skills.
- Well-developed creative, conceptual and analytical skills.

This is an outstanding opportunity to join a successful e-commerce marketing business working with world-class agencies.

Prompt applications are essential.

* Publicis is a world-famous advertising agency group. In New Zealand, Publicis employs over 200 people across companies including Saatchi & Saatchi, Zenith, Starcom and Publicis Loyalty.

Job of the Week

Latest comments

popular

Brought to you by Colmar Brunton

Honouring the ads—and the agencies responsible for them—that make the biggest impact on consumers and get more bang for the client’s buck.

latest jobs

Tangible Media network

Use the Tangible Media network of magazines, blogs, newsletters, video and content creation services to reach the new New Zealand.

NZ Retail
NZ Marketing
Idealog
Good
Treasures
Dish
Habitat
New Zealand Weddings
Living Well
Little Trasures Baby Book

TVC OF THE WEEK

Who's it for: New World by 99

Why we like it: A host of brands got in on the Easter hype, but the niece of one StopPress journalist assured us that there was no more exciting effort than the in-store egg hunt orchestrated by the New World team. It was essentially the Easter edition of Pokemon Go and it effectively managed to engage the chocolate-mad young'uns.   

Who's it for: Sanitarium by Shine

Why we like it: Sanitarium tells its brand story through the words of the folks who grow the ingredients and make every product possible. At a time when so many products on the shelf are over-processed, the short clip serves to remind the viewer that its products still come from the farm. 

Results for
Topics
Jobs
About

StopPress provides essential industry news and intelligence, updated daily. And the digital newsletter delivers the latest news to your inbox twice a week — for free!

©2009–2015 Tangible Media. All rights reserved.
Use of this site constitutes acceptance of our Privacy policy.

Advertise

Contact Vernene Medcalf at +64 21 628 200 to advertise in StopPress.

View Media Kit