Do you have a curious mind, a passion for numbers and enjoy turning data into compelling insights? Then we have the job for you. We are looking for a junior researcher to join our market-leading research team, Insights IQ.
Bauer Media Group is the home of the best and brightest portfolio of magazine brands in the New Zealand market (Fashion Quarterly, Woman’s Day, The Listener, HOME, Your Home & Garden, to name a few). But we’re no longer just a traditional magazine publisher – we’re a multi-media company firmly focused on growth. We recently launched Nadia magazine, Miss FQ, noted.co.nz and Auckland’s new free premium lifestyle title, Paperboy.
What we need: This is an amazing opportunity to build your career and develop your research capability in one of New Zealand’s most influential media companies. Insights and understanding the New Zealand consumer is at the heart of everything we do at Bauer Media. You'll be responsible for mining media databases, using leading-edge research tools to create compelling, revenue-generating sales proposals, trade- marketing collateral and advertising reports. And there’s plenty of scope for creativity and strategic thinking.
So, who are we looking for? You’ll have a relevant degree, strong numeracy and communication skills, excellent MS Office skills and a flair for creating Power-point presentations based on data driven insights. This is an entry level role for someone with a flair for numbers and wanting to expand their experience in a research role. Proficiency with Nielsen's CMI & Google Analytics is an advantage.
Bauer’s west-side city building offers a cool, high-energy workplace for people who bring passion and commitment to their work and enjoy a culture where successes are recognised and celebrated.
If you would like to apply for this role then please send a cover letter together with a copy of your CV to email@example.com
Just say 'good people', mate.
I like a big money-grabber acknowledging what we're up to and relegating their part to letting us get on with it.
Spark just did a VO montage.
I think we all can agree that if StopPress actually applied some rigour around its 'Ads Of The Week' decision making rather than just giving it to any old brand with a new ad (ahem, I'm talking to you Holden) ...
Yeah, the use of a montage, loosely drawn together by a VO is super grown-up. And "long-term" is right - Spark were doing them back when they were still called Telecom.
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Who is it for:2degrees by DDB
Why we like it: Nearly 10 years after its arrival in the market, 2degrees is making itself and its values known with a new brand campaign. While the services of the telco, including phone and internet, are intangible and encourage an esoteric approach to the marketing, this spot cleverly connects 2degrees with what it's all about: communication. With a mellow backing track and soft-voiced narrator, it explores all the different forms of communication while throwing in some humour like missing teeth and subtly calls out women for wearing activewear when visiting a cafe.
Who's it for: Samsung by Colenso BBDO and Flying Fish
Why we like it: Blink and you'll miss it. Samsung went bold to launch its new Galaxy S9 by placing 25 of the phones around a set that in five-seconds erupted into a display of colour and movement. The slow-motion video, the result of the display, highlights the camera as well as the technical nouse of Colenso BBDO and Flying Fish who bravely accepted the challenge and shot it all in front of a live audience.
Who's it for: Holden by Special Group
Why we like it: Faced with the challenge of people thinking its Australian factory was closing down, Holden's responded with this spot showing that's far from the case. As well as responding to the challenge at hand, the ad cleverly includes some promotion of specific car features and confirms the brand is here to stay by discussing what it has in store in the future.
Who's it for: Scapegrace by Motion Sickness
Why we like it: How do you change your name and make consumers aware of it? This spot by Scapegrace, formerly Rogue Society, does just that. It also helps customers accept the change by explaining the reason behind it, which in this case is a bonus lesson in international trade laws. StopPress' audience has responded well, with compliments for both the brand and agency and we agree it's a great piece of work.
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