Digital Performance Director

  • Auckland

Role Mandate
The Digital Performance Director heads up the digital team created to service a client or group of clients. They work closely with the GM of Digital Media, Head of Paid Media, and the Carat Head of Digital (HOD) to drive our clients business forward in the digital space. This is a role that encompasses deep technical specialism across data and digital performance, thought leadership, both internally and externally as well as strong client and team management.

About iProspect
iProspect is the world’s leading digital performance marketing agency, with a proven track record of delivering measureable business results by creating customised digital marketing programs. Our global footprint places us as the number 1 top spender with Google and is the basis of our strategic, global partnership with the search engine.
Locally, we are a team of passionate specialists working across digital performance marketing products including: paid search, natural search, performance display, content creation, conversion optimisation, affiliates, lead generation, social media management, data and insights. Together we share one vision: to “become the world’s most influential digital performance agency and a critical partner for growing businesses”

Our Values
As an organisation we pride ourselves on being values led. Our vision globally is to innovate the way brands are built and we base this vision on our five key values of being Agile, Pioneering, Ambitious, Responsible, and Collaborative. Our values are core to the way we operate and think.

Position Responsibilities
 Comprehensive understanding of the New Zealand digital, data, and programmatic media marketplace staying up to date with new innovations and technologies
 Owning the digital performance strategy for your portfolio of clients focused on ROAS
 Working closely with the programmatic team to leverage first, second and third party data as well as helping construct programmatic relationships with publishers that enhances client performance
 Working closely with data teams across DMP, attribution modelling, ad tech
 Thorough understanding of the industries in client portfolio, in-particular the business challenges faced in the market
 To ensure quality control of engagement with the client and digital agency partners including deadlines being met, overall accuracy and format of work being presented as well as the performance of campaigns at a macro level
 To ensure that the online contribution to the overall client engagement is aligned with what is being driven by strategy and the core team
 Oversee planning documents written by the Business Manager level and add where required to ensure the highest quality output (ideas, negotiations, ROI)
 Quality control of the search service being delivered by IProspect
 To have healthy relationships with digital media owner GSM’s
 Take on responsibility for the financial goals set for team and work closely with GM to ensure these are met
 To effectively manage team to ensure progression through the agency, areas of management include recruitment, performance reviews and training
 As required to assist on any New Business requests that are handed down

Client Relationships
 Be someone the clients and all internal teams trust to get the job done.
 Develop positive relationships that reflect true partnership in achieving the objectives of the client’s business and the goals of the client.
 Work to understand your client’s pressures and internal demands to ensure iProspect provides the right response at the right time in the right manner
 Achieve a level of relationship with your clients whereby they trust and value your opinions and advice on their digital marketing activity
 Be reliable; be responsive; have integrity.

Key Experience & Attributes
 Strong communication skills
 Effective time management
 Ability to manage a medium to large team of people
 Excellent client service skills – the ability to gain trust and confidence
 Confidence to present work with conviction
 Experience with the programmatic ecosystem
 Experience across Data Management Platforms, Ad Tech, Attribution models and Econometrics
 Experience across search, social, CRO, and affiliates

If you meet the criteria above and are interested in joining the fast paced world of digital performance marketing then send your CV to recruitment.nz@dentsuaegis.com

We look forward to hearing from you!

Job of the Week

Latest comments

popular

Brought to you by Colmar Brunton

Honouring the ads—and the agencies responsible for them—that make the biggest impact on consumers and get more bang for the client’s buck.

latest jobs

Tangible Media network

Use the Tangible Media network of magazines, blogs, newsletters, video and content creation services to reach the new New Zealand.

NZ Retail
NZ Marketing
Idealog
Good
Treasures
Dish
Habitat
New Zealand Weddings
Living Well
Little Trasures Baby Book

TVC OF THE WEEK

Who's it for: Ecostore by DDB

Why we like it: For its first brand campaign, Ecostore is making itself heard with a powerful message about the future that will have the audience questioning their outlook. As a brand that promotes itself as being safe for consumers and the world they live in, examining the dichotomy between the optimism of youth and the pessimism of the older generation shows our environment doesn't have to be set for a future of melted ice caps and deforestation. There is hope out there and clearly, Ecostore wants to be apart of it.

Who's it for: Flick Electric by Special Ad Service

Why we like it: While many people have their aha moments in the shower or while exercising, others, according to Flick Electric, have them while performing taxidermy on birds. It may be an odd image for a power company, but the tongue-in-cheek approach shows the company is willing to have a bit of fun as it goes about recruiting new customers. 

Who's it for: Jockey New Zealand by Parlour

Why we like it: It's hard to ignore the obvious appeal of seeing the All Blacks strip down to their Jockeys for the entirety of the video and for those who aren't as fazed by what lies beneath the black jersey, it's an insight into what the boys get up to off the field. Apparently, Anton Lienert Brown enjoys peanut butter on toast and sailing. And while special guest and former Shortland Street star Will Hall doesn't strip down completely, a special mention has to be given to his bravery to sit alongside the undressed All Blacks in just Jockeys and a robe. 

Results for
Topics
Jobs
About

StopPress provides essential industry news and intelligence, updated daily. And the digital newsletter delivers the latest news to your inbox twice a week — for free!

©2009–2015 Tangible Media. All rights reserved.
Use of this site constitutes acceptance of our Privacy policy.

Advertise

Contact Vernene Medcalf at +64 21 628 200 to advertise in StopPress.

View Media Kit