What We’re Looking For
• 3-6 Years Prior Media Experience
• Strong communication skills
• Effective time management
• Ability to manage a small team of people
• Confidence in the area of media negotiation
A Digital Account Manager takes on the bulk of the online planning responsibilities in a team working to pull together media plans that complement the media strategy, non-digital planning and ultimately the client brief. As the title suggests they are also responsible for managing their team and are a key player in managing Carat’s relationship with the client.
Carat is wholly owned by Dentsu Aegis Network. With over 35,000 employees across 145 countries, Dentsu Aegis Network is the first truly global communications network for the digital age. Carat is one of New Zealand's largest leading media agencies and we are looking for a media savvy, enthusiastic and passionate Digital Account Manager to join our Auckland based team.
As an organisation we pride ourselves on being values led. Our vision globally is to innovate the way brands are built and we base this vision on our five key values of being Agile, Pioneering, Ambitious, Responsible, and Collaborative. Our values are core to the way we operate and think.
• Thorough understanding of the New Zealand digital media marketplace staying up to date with new innovations and technologies
• Strong understanding of the industries in client portfolio
• To oversee the buying and implementation of all online activities
• To ensure quality control across all documents being sent to the client including but not limited to tracking/optimizing reports, post analysis, competitive, media evaluations and schedules
• Contribute to the planning documents being built in line with strategies developed by strategy team
• To present these sections of the document
• To brief media partners and evaluate their proposals in line with the Convergence Planning process
• To work closely with digital director on annual publisher negotiations as required
• To develop and maintain online media schedules across client portfolio
• To sell recommendations to clients driving home the creativity, innovation and effectiveness of an idea
• Work closely with internal team and agency partners to create a cohesive plan that is executed on deadline
• To effectively manage team to ensure progression through the agency, areas of management include recruitment, performance reviews and training
If you meet the criteria above and are interested in joining the fast paced world of Marketing Communications then send your CV to firstname.lastname@example.org
We look forward to hearing from you!
We need more joke skywriting in New Zealand. https://www.huffingtonpost.com/2013/05/15/how-do-i-land-skywriting_n_3276795.html
love this, amazing story!
Great article with Paul C's inimitable humour
Good luck FCB. Anyone care to share what it's like working with Samsung as a client? Think "cluster"
From what I heard, both companies were missing the mark so probably a smart move. Interesting that UX, CX and ‘organisational design’ (whatever that is) are cited as a core pillar of the combined entity when neither were considered strong ...
Isn't the whole point of this article to parody exactly that? I.e. the idea that many in the industry don't know what they're doing, which leads to all the flashy/fishy practices described in the article?
Honouring the ads—and the agencies responsible for them—that make the biggest impact on consumers and get more bang for the client’s buck.
Use the Tangible Media network of magazines, blogs, newsletters, video and content creation services to reach the new New Zealand.
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Contact Vernene Medcalf
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