Campaign Marketing Manager - Fixed Term

  • Auckland

Do you want to work for New Zealand’s leading publisher, Bauer Media, and work on prominent, market-leading titles such as Nadia, Woman’s Day, The Australian Women’s Weekly, North & South, NEXT and the Listener? We are looking for an outstanding Campaign Marketing Manager, with proven results. This role requires an eager, enthusiastic and highly organised individual to generate subscription marketing strategies, deliver creative innovation and execute robust acquisition and retention campaigns. This role is fixed term for 13 months to cover a period of parental leave.

Key responsibilities will include:

· Be an expert in acquisition, retention and loyalty marketing
· Develop and execute subscription strategies and plans across multiple mediums
· Analyse and report on campaign effectiveness
· Manage campaign budgets
· Plan and implement marketing calendar
· Internal and external stakeholder liaison
· Mentor and advance staff by providing strong direction

What will set you apart from the rest?

· Proven direct marketing experience
· Digital and social media campaign experience
· Self-motivated, enthusiastic and tenacious attitude
· Organised and self-disciplined with the ability to work under pressure and to multiple deadlines
· Passionate about magazines and media
· Flexible and positive attitude
· Desire and ability to implement ideas outside box in a changing landscape
· Minimum 3+ years marketing experience and proven track record in a digital marketing role.

What sets us apart from the rest?

· Bauer Media leads New Zealand editorial publishing with diverse brands. We reach audiences across iconic magazines, vibrant digital, rich applications, entertaining video & more.
· A career with Bauer Media fosters the chance to be part of a company that is responding to change in the ever-evolving media environment, and as a strong and innovative media business is transforming the publishing landscape.

If this sounds like you, apply today with a copy of your cover letter and CV.

Apply via Web

Job of the Week

Latest comments


Brought to you by Colmar Brunton

Honouring the ads—and the agencies responsible for them—that make the biggest impact on consumers and get more bang for the client’s buck.

latest jobs

Tangible Media network

Use the Tangible Media network of magazines, blogs, newsletters, video and content creation services to reach the new New Zealand.

NZ Retail
NZ Marketing
New Zealand Weddings
Living Well
Little Trasures Baby Book


Who's it for: Super Rugby by Sugar & Partners

Why we like it: Super Rugby is typically a fast-paced game, but to promote the season Sugar & Partners have slowed down the action to ensure audiences don't miss a thing. Despite the change of pace, the excited fans jumping around, motocross rider and confetti ensure the campaign continues to build on the hype generated in previous campaigns. The music by local artist Kings also helps to provide energy—did you spot him in the crowd?

Who's it for:The New Zealand Olympic Committee by Saatchi & Saatchi

Why we like it: Competing on a global stage is no easy feat, and that's before cold temperatures, wind and snow are added. This campaign takes New Zealanders behind the scenes of the Winter Olympics to see what it takes get there and hopefully win a medal. In this particular video, featuring Janina Kuzma, the choice to not add music and leave the wind as the only sound emphasises the harsh conditions she trains in and her dedication to the sport.

Who's it for: Kiwibank by Hello

Why we like it: Kiwibank is bidding farewell to student giveaways and acknowledging the demographic is not only motivated by freebies. Instead, this campaign, featuring Shortland Street's Jayden Daniels, ties into the brand's wider campaigns about investing in a locally owned bank. And if that message alone isn't enough to make students sit up and listen, the inclusion of Daniels taking his shirt off is sure to generate some attention.

Results for

StopPress provides essential industry news and intelligence, updated daily. And the digital newsletter delivers the latest news to your inbox twice a week — for free!

©2009–2015 Tangible Media. All rights reserved.
Use of this site constitutes acceptance of our Privacy policy.


Contact Vernene Medcalf at +64 21 628 200 to advertise in StopPress.

View Media Kit