Art Directors, where are you hiding? On a daily basis, we are asked for quality art directors. The ones who can craft an ugly block of type into something beautiful and readable in their sleep, the ones who have an innate talent to always have a different yet relevant perspective on how to shoot something, or can share the latest technology trend that becomes the highlight of your next campaign. But of course, this is all on top of having killer ideas. Ideas that they’ll take to the next level with their magical touches. Please come out of hiding and call Jeneal to find out who’s looking for you.
It's "kooks it", ya kook.
The mistake in the Ad is when he says "kurks it,"which should be "karks it."
Most entertaining ad the warehouse has done in a very long time!
I have to laugh at the "% coverage" comment. "Unfortunately for TV ads, the research found on average that the TV covers only 5 percent of the living room when viewed from a couch – meaning 95 percent of the ...
You can have a special phone number for the books so you know if people dialling that number.
Awesome. Wish my nan did this.
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Who's it for: Got A Trade by Ogilvy NZ
Why we like it: Got A Trade has gone down a clever route with its latest campaign by disguising the ad as a music video. Featuring New Zealand and Australian rock royalty – the offspring of Neil Finn and Jimmy Barnes – the highlight is the moving set pieces made by the real-life apprentices and trainees. A fun, inventive and relatable spot.
Who's it for: The Warehouse by DDB New Zealand
Why we like it: The Warehouse gets the right recipe with its campaign for Kiwi Scrabble – you can’t go wrong with much-loved Kiwi celebrities chef/author Jo Seagar and boxer David Tua. In the spot Seagar gives it her all, igniting the age-old debate over who is the rightful owner of the pavlova – New Zealand or Australia. It’s funny and fresh and will get you craving a piece of pav.
Who's it for: Air New Zealand
Why we like it: Babies are in the news at the moment (looking at you Meghan and Harry) and while Air New Zealand’s latest campaign predates the Royal announcement, who can go past cute, smiley cherubs. While most of the babes are happy in the Skycouch, it’s nice to see a few tears which are definitely a reality for parents out there.
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