Head of AdOps and Optimisation role at leading Auckland Media Agency…
This is a leadership role across this major agency’s digital media buying capabilities, progressing workflow and developing optimisation techniques.
Collaboration and being a natural ‘people-person’ are second nature to you and you enjoy working in a close team environment. You relish the challenges of a diverse digital media landscape and have ambition to be part of a team dedicated to driving effectiveness through creativity.
You will have several years’ worth of hands-on digital experience in AdOps and technical aspects of the digital process, from trafficking, tagging, buying and reporting through to working with client website teams to execute tagging and report management.
This Head of AdOps and Optimisation role sits within the agency’s Digital Media team and is responsible for driving the agency’s digital buying operations, as well as identifying opportunity to improve workflow, enhance reporting and accelerate optimisation practice. Key aspects of the role are:
To oversee the advancement of the agency’s in-house digital trafficking/tagging, buying and reporting
To support data-driven digital initiatives, identifying opportunities to improve implementation and optimisation
To audit and identify platforms and tool changes to aid workflow
To exploit the agency’s full service capabilities via partnering with creative and production teams on best practice for execution (e.g. dynamic display engine, dynamic video, rich media solutions)
To act as internal and external vocal and approachable champion for the agency’s digital offering and advanced data-driven marketing
The agency is situated in the city-fringe and offers a stimulating and creative environment as a fully integrated agency, consistently named among NZ’s ‘Best Workplaces’… so is one of the best environments built for the future to develop your career.
If you have the qualifications for this role, send your CV to email@example.com quoting
Ref. 5143SP. Give Barry +64 21 984 114 or Ellana +64 21 467 499 a call.
Different James here, but to chime in, and not taking sides, if your programmatic execution is filled with corruption, wastage and is not measured (independently) - then you're doing it wrong. Paul raises valid points and there is a lot ...
The butterfly effect. An old chestnut, re-roasted.
Written by 3 women, directed by a woman. Don't lose your biscuit Stoppress.
Also some rather senior redundancies under way at Greys Ave.
I have just tuned in the PORSE office at the Mount to the station and everyone loves it! What a great mix for all ages and stages. Keep it up.
Honouring the ads—and the agencies responsible for them—that make the biggest impact on consumers and get more bang for the client’s buck.
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