After we posted this story about the companies and organisations that were deemed to have the best reputations in the eyes of Kiwis, we had a few requests for details about the Corporate Reputation breakfast seminar. Originally, this event was aimed at the 20 companies featured in the study, so they could find out about their rankings and those of their competitors, but there was enough interest from outside this exclusive club to open it up further. So Core Communications and AMR Interactive have extended an invitation to anyone interested in hearing about the New Zealand study, the international index and global best practice for reputation management from AMR's reputation expert Oliver Freedman.
The breakfast will be held at the Northern Club on 21 September at 7.30am. For further information, contact Connell Kennedy (09) 307 3937 or firstname.lastname@example.org.
Having recently been captivated by advertising philosopher Faris Yakob for a full 40 minutes, TRA business director Greg Sampson was again reminded that the thing marketers really fight for is attention.