There’s absolutely nothing better than a dad joke. Nothing. And in honour of (un)hilarious dads everywhere, Heineken and Wieden + Kennedy have decided to crowd-source a few gems for father’s day with a social media-fuelled campaign using the #dadjokes hashtag.
Check out a few of the best here. And if you want to get your joke emblazoned on top of a vintage dad pic, send it to @Heineken_US.
UPDATE: Here’s a Tumblr with a host of groaners.